First stages of ideation and development begin for Michael, Ted, Matt and James. Michael’s cat post is put to a focus group. Ted’s first-aid idea offers design challenges. Engineers rethink ping-pong for Matt’s game. James’ idea brings new challenges.
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In this season premiere, we are introduced to the first half of our new inventors and their inventions as they meet the product development team who will bring their ideas to life. Each is as different as their solutions and ideas for new products.
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Will, Aaron, Bill and Randy get a firsthand view of their ideas’ progress. Debate ensues over Skate Scepter’s electrical or gas power function. Alarm clock designs are reviewed, while the Cord X designs compete for aesthetics and functionality.
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Buyer deadlines are near. Michael, Ted, Matt and James learn vital lessons in launching a product and meet their ideas’ brand name, packaging and logo. The Web team builds Web sites to enable interested consumers to purchase online.
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Michael, Ted, Matt and James visit the invention factory to see firsthand how their ideas are moving through the product development process and how the Everyday Edisons team is making them retail-ready through simple, user-friendly designs.
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Mingwei, Sheldon, Mark and Cody, Mary and Lisa begin the journey. Engineers employ CAD files for Sheldon’s lamp and struggle with Mingwei’s fitness idea. Brother’s product must appeal to pre-teens. Prototypes are dog-tested for Mary and Lisa’s idea.
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